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Business Administration - Business Analytics

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Degree Type:
Undergraduate
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About the Data Analytics Concentration

Are you curious and analytical? If you enjoy problem-solving and dissecting data, TROY's bachelor's degree in business administration with a concentration in data analytics may be the degree for you! Effective companies and organizations understand success comes with an element of risk-taking. For this reason, companies are always on the lookout for those who know how to predict opportunities and risks from a business standpoint. This degree will provide you with the skills and the know-how to predict success and potential pitfalls within the world market in a wide array of areas such as business, engineering, pharmacology and architecture.

John Robert Lewis Hall
“The Data Analytics concentration program has great professors who really work to help you learn, find success and who give you the foundational skills that will be needed to be successful in the workplace.”
Jess Jacobsen | Bachelor of Science in Business Administration with a concentration in Data Analytics '20

Learn Business Analytics from the Best

Within TROY's data analytics program, you'll be taught by experienced faculty members who are dedicated to seeing you succeed in your academic and future professional career. By combining facets from various business areas, mathematics and information technology, your courses will teach you to extract information from large databases in order to help your future company or organization with its decision-making. You'll learn the ins and outs of predicting business outcomes based on patterns, relationships, trends and customer behavior.

Analytics Skills You Will Learn

Upon graduation, you'll enter the business community with the skills to identify relevant information and examine data. You'll also be able to creatively solve problems, collect and organize data from various sources and advise the key decision-makers and shareholders on the best courses of action. Your training will help you analyze and manage information to create business intelligence and communicate your insights through creative visualizations and business terminology.
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Data Analytics Degree Curriculum

While specific courses may vary from year to year, coursework may include but is not limited to:
Academic Catalog Degree Map

Business Administration - Data Analytics

For more information about program availability and delivery options call 1-800-414-5756

Troy Campus

Visualizing a Data Analytics Career

According to the Bureau of Labor Statistics, careers centered on data analytics are projected to see a significant increase within the next decade.

Faculty Profiles

Dewey Todd, Ph.D.

Dewey Todd, Ph.D.

Dr. Dewey Todd is the Associate Chair and an Associate Professor of decision systems and sciences.
Learn more about our faculty 334-983-6556, 21263 dwtodd@troy.edu
Cali Davis, Ph.D.

Cali Davis, Ph.D.

Dr. Cali Davis is an Assistant Professor of decision systems and sciences.
Learn more about our faculty 334-808-6750 cmdavis@troy.edu
Joe Teng, Ph.D.

Joe Teng, Ph.D.

Dr. Joe Teng is an Associate Professor of decision systems and sciences.
Learn more about our faculty 334-670-3195 jteng@troy.edu

Related Programs

Bachelor of Science in General BusinessBachelor of Science in Data Analytics

FAQ About the Business Administration - Data Analytics Degree

Learn more about the field of data analytics
What kind of jobs can you get with a data analytics degree?
  • Management Analyst
  • Business Analyst
  • Data Analyst
  • Data Scientist
  • Financial Analyst
  • Quantitative Analyst
  • Operations Analyst
  • Marketing Analyst
  • Project Manager
Where do data analyst work?

Overall, data analysts work everywhere. They work in the industries of healthcare, marketing, retail, investment banks, insurance, technology.

  • Management & Financial analysts may travel frequently to meet with clients. Some work more than 40 hours per week.
  • Operations research analysts spend most of their time in offices, although some travel may be necessary to meet with clients. Almost all operations research analysts work full time.
  • Because most industries use market research, marketing analysts are employed throughout the economy. Most analysts work full time during regular business hours. Some work under pressure of deadlines and tight schedules.
What are some typical entry-level positions?
  • Management Analyst
  • Business Analyst
  • Data Analyst
  • Quantitative Analyst
  • Financial Analyst
What other concentrations are available under the BSBA in Business Administration?
  • Accounting and Finance
  • General Business
  • Human Resources Management
  • Information Systems
  • Management
  • Marketing
  • Risk Management Insurance

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News

Data analytics is important for any organization’s health and success which is why data skills are in hot demand in the workplace.

In Global Demand: Data Analytics Skills

As Dr. Bohler explains, data analytics is the science of analyzing data and extracting meaningful information that can be used to make better decisions in an organization. This is something we all start doing from an early age.

Read More

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